Klewes leaves Edelman in clash of styles

Edelman PR Worldwide’s European president Joachim Klewes is to leave because of a difference of operating styles with the agency’s president and chief executive Richard Edelman.

Edelman PR Worldwide’s European president Joachim Klewes is to

leave because of a difference of operating styles with the agency’s

president and chief executive Richard Edelman.



Klewes’ departure, agreed in principle with Edelman last week, means

that the agency has lost its two most senior European executives in as

many months. Edelman’s UK managing director Abel Hadden left in

March.



Klewes has only been in post since September last year, when he folded

his management consultancy, k-brain, into Edelman. The agency had been

four months without a European president before Klewes joined.



Klewes founded and managed leading German agency Kohtes and Klewes which

he left in 1996 after selling his shares to the agency’s managers and

advertising and PR agency BBDO. He then set up k-brain.



Edelman said that he had hired Klewes because of his entrepreneurial

experience, but that their styles had clashed.



’It’s a mutual decision. Edelman is a family business, it’s a very

personality driven business, and relationships matter. I’ll be in the

market for a replacement,’ he said.



According to Edelman, the agency is thriving in Europe. It expects to

report a 20 per cent increase in European fee income during 1997.



The London agency, where Hadden had been managing director since 1994,

saw a 48 per cent growth in fee income to pounds 7 million in 1997.



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