The drive is funded by the EU, along with olive oil makers in Spain and the Spanish Ministry of Agriculture.
Brighton Housing Trust, the homelessness charity, has acquired PR shop Blue Rocket and its environmental specialist sister firm Green Rocket.
West Ham United have terminated their contract with Phil Hall's PHA Media for financial reasons.
Colman Getty and TLG are promoting Lord Browne, former CEO of BP, as he publishes his memoirs, Beyond Business.
Peugeot has selected House PR to handle consumer PR after a five-way competitive pitch.
The Mauritius Tourism Promotion Authority has handed a retained brief to Hills Balfour Synergy. The agency replaces previous incumbent BGB Communications.
The PRCA has named Markettiers4dc as its official broadcast partner.
The Eurostar Independent Review has brought in Bell Pottinger to manage the publication of its findings.
Arla Foods has handed its trade PR account for its Lurpak and Anchor brands to Publicasity.