Diary: FD has an unusual score as card sharp Sector PR chief shows his hand

Schoolboy footballers in Wimbledon are being shown Financial Dynamics business cards if they commit fouls. The cards are red of course and the idea came from Sector PR managing director Julian Goldsmith, who referees six- to seven-year-olds’ football matches on Saturdays.

Schoolboy footballers in Wimbledon are being shown Financial

Dynamics business cards if they commit fouls. The cards are red of

course and the idea came from Sector PR managing director Julian

Goldsmith, who referees six- to seven-year-olds’ football matches on

Saturdays.



Goldsmith picked up six red cards from FD consultant Chris Wermann last

week at an IPR City and financial group meeting, which is held regularly

at financial information service Bloomberg’s offices in London.



’I use the cards to referee petulant schoolboys,’ says Goldsmith.

Happily, there is an inexhaustible supply of the cards and it appears

that all Goldsmith is doing is colouring in the FD on the back of the

cards, which is white against the perfect shade of red for football

refereeing.



Financial Dynamics managing director Julian Hanson-Smith welcomes the

innovative use of the company’s cards. ’We are delighted there is an

alternative use for our cards and we are always happy to break new

ground,’ he says.



All Goldsmith needs now is another business card in a distinctive shade

of yellow as wayward kid footballers in Wimbledon are getting tired of

being sent off for minor offences.



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