Grandfield picks Dawson to lead technology arm

Financial and investor relations consultancy Grandfield has hired Jan Dawson, a founder of specialist IT consultancy Systems Publicity, to head a division specialising in corporate and technology PR.

Financial and investor relations consultancy Grandfield has hired

Jan Dawson, a founder of specialist IT consultancy Systems Publicity, to

head a division specialising in corporate and technology PR.



Out of town shopping centre company Freeport Leisure and outdoor poster

company JC Decaux are the first Grandfield clients to sign up on the

corporate side, while medical production company EuroSurg is a new

recruit.



The technology side has already won new business from international

search and selection agency Egon Zehnder and IT recruitment consultancy

Morgan Howard.



Dawson was called in by Grandfield founder Charles Cook to bring in new

business and tap into the fast growing technology PR sector.



Dawson, a former East Anglian businesswoman of the year in 1995, founded

Systems Publicity 13 years ago. At its height the agency was number 33

in PR Week’s top 50 hi-tech PR agencies with fee income of just over

pounds 1 million, but the business went bust last July.



Grandfield managing director Nick Boakes said: ’There’s huge growth in

the technology PR sector. Just look at the likes of Text 100. Combine

that with corporate PR and I would expect to see steady growth for us.’



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