Strategic consultancy Grey Brand Futures is looking for a PR agency
to raise its profile as part of a bid to double its turnover within the
next 18 months.
Part of the Grey advertising group, the company was set up two years ago
to marry trends forecasting, consultancy and implementation.
Managing partner Simon Ratcliffe said: ’We are looking to raise our
profile with senior level business and marketing people and are prepared
to put a reasonable budget behind that.’
GBF should turn over pounds 750,000 this year. Sixty per cent of its
client list is independent from Grey’s, including Golden Wonder,
Sainsbury’s and Granada. The subsidiary is currently discussing whether
it should drop the advertising agency’s name.