Those of us who attended the PR Week-chaired forum on Monday to
discuss the thorny issue of regulation for financial PR practitioners
were bemused by Citigate Dewe Rogerson’s executive chairman Tony
Carlisle’s apparent U-turn on the subject.
At the forum, a week ago on Monday, he spoke eloquently against
financial PR practitioners pressing for more regulation. Carlisle’s
argument was based on the premiss that there was ’no perceived pressure
within the industry to regulate’.
’The argument for regulation does not stand up, the law of the land is
enough,’ he said. He was scathing about the belief held by some
financial PR practitioners that regulation would increase their
By Friday last week his comments in the ’Absolutely PR’ column of the
Times suggested that he had had a change of heart.
’Regulation is in the air. Everyone else is regulated. We should be too
- and thus benefit from our increased status, which naturally clients
will pay more for.’
The fault apparently lies with the Times’ editorial process, which cut
the crucial parts of Carlisle’s argument in which he maintained his
’Quite a lot of the text was lost in the editing,’ said a