Harrogate Spa appoints Brahm for consumer and trade brief

Harrogate Spa Water has appointed Brahm as its PR agency after a three-way pitch process.

UK's first spa water: Harrogate Spa
UK's first spa water: Harrogate Spa

Brahm will be responsible for managing the complete consumer and trade PR, with a specific remit to focus on raising the brand profile on trade for the next 12 months.

Harrogate Spa is the UK’s first spa water, which dates back more than 400 years.

The appointment also includes Thirsty Planet, the charity water brand dedicated to raising money for the provision of clean water in Africa.

Harrogate Spa, owned by Harrogate-based Waterbrands, was the only bottled water and one of only two beverage brands recently named by The Grocer in a list of the UK's fastest growing food and drink companies.

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