Quadrillion hires agency for Diana book launch

PR agency Media Communications has been appointed by publisher Quadrillion to promote the launch later this month of the first commemorative book on Diana, Princess of Wales.

PR agency Media Communications has been appointed by publisher

Quadrillion to promote the launch later this month of the first

commemorative book on Diana, Princess of Wales.



The agency, which specialises in public relations for books and videos,

is organising a round of TV and radio interviews this week for author

Peter Donnelly. The launch is scheduled for 29 September, meaning that

Donnelly will have written the book in just under a month.



’Our task will be to give the book a caring and dignified launch that

treads a careful path between the desire for publishing success and the

sensitivity to tribute products that quite understandably is going to be

felt by some consumers,’ explained the agency’s managing director

Richard Robson.



The 215-page hardback book, said to contain many previously unpublished

photos of Diana, will be on sale at pounds 7.99, with a donation being

made to the Diana, Princess of Wales Memorial Fund.



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