NEWS: Dow Jones hires Miller/Shandwick for Internet deal

Hi-tech agency Miller/Shandwick Technologies has been hired to handle the re-launch of Internet services in Europe by the Dow Jones group.

Hi-tech agency Miller/Shandwick Technologies has been hired to handle

the re-launch of Internet services in Europe by the Dow Jones group.



The agency has been briefed to promote an upgraded bundle of services

including an interactive version of the Wall Street Journal and other

Dow Jones news and information products. The contract is estimated to

be worth pounds 70,000 in fees to the agency.



The relaunch programme kicks off at the end of April and will operate as

an on-going account targeting the European business users with access to

the Internet, according to account executive Iain Bamford. The prime

target of the campaign will be business rather than specialist computer

press.



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