Cadbury-Schweppes has split the role of corporate communications
director, following the departure of Chris Milburn (PR Week, 8 March).
Investor relations for Cadbury-Schweppes will now be handled by Mike
Mason, a former finance director at one of the company’s three
subsidiaries, Trebor Bassett.
Responsibility for public relations, internal communications and
corporate affairs has passed on to the company’s group PR manager Dora
McCabe, although McCabe stressed she and Mason will work closely to plug
the gap left by Milburn.
Both will report to the company’s group finance director David Kappler.
McCabe said there was ‘no requirement’ to recruit a corporate
communications director to directly replace Milburn, who left last
monthafter 26 years with the company.
Milburn, now director of corporate affairs for industrial group BTR,
worked as investor relations director at Cadbury-Schweppes before taking
on a wider communications remit in 1990.