Firefly opens in Glasgow and has plans for Dublin

Hi-tech specialist agency Firefly last week opened an office in Glasgow, its first operation outside London. The move comes in the run-up to the setting up of the new Scottish parliament later this year.

Hi-tech specialist agency Firefly last week opened an office in

Glasgow, its first operation outside London. The move comes in the

run-up to the setting up of the new Scottish parliament later this

year.



The agency is also planning to open a Dublin operation later this

year.



Lisa Ramsey, who joined Firefly in January from Bell Pottinger sister

agency Green Moon PR, will run the office. She will also be recruiting

an account manager and an account executive.



David Hargreaves, the agency’s director with responsibility for new

development, said: ’There is an increasing demand from existing

customers for work in Scotland as it is increasingly being treated as a

separate entity.’



He added that Firefly would aim to capitalise on Scotland’s burgeoning

hi-tech industry - the ’silicon glen’, which is situated between Glasgow

and Edinburgh.



The agency has already won separate business for its Scottish office

from existing clients Motorola, Compaq and IT services company ICL.

Motorola and Compaq both have large manufacturing operations in

Scotland.



Firefly was set up over 10 years ago and now counts 78 staff in

London.



Its clients there include Netscape, Reuters, the Consumers’ Association,

Deloitte and Touche and software firm Novell.



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