Cohn & Wolfe names Chad Latz to lead global digital practice

Cohn & Wolfe has lured Chad Latz from Ketchum to lead the agency's global digital practice, based in New York.

Chad Latz
Chad Latz

Latz will report directly to Cohn & Wolfe CEO Donna Imperato. He previously led the integration and establishment of Ketchum Digital during a 10-year career with that agency.

Prior to Ketchum, Latz founded the Creative Design & Technology Practice of Stromberg Consulting & Communications, which was later acquired by Ketchum in 2001.

‘Brand reputation is significantly influenced by the experiences and conversations that audiences have online,' said Latz.


Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Already registered?
Sign in