Cumbria County Council is reviewing its public affairs contract,
held by GJW for the past three and a half years.
The agency brief involves providing the council with monitoring and
strategic advice and assistance on economic lobbying. This includes
maintaining existing grants and winning new funding from Westminster and
GJW was hired on a three-year contract which has been extended to March
1999. The account is headed by director Tony Page. The council is still
in the early stages of what is a routine review, and has just invited
agencies to tender for the account.
Issues on Cumbria’s agenda include the ongoing reviews of both the UK
Government’s regional assistance programme and the EU’s structural
funding system. The selected agency will also advise on the implications
for road and rail access to Cumbria in the wake of the Government’s
white paper on integrated transport.
The county is one of the most remote in England, with a population
density of 72 people per square kilometre. Last year, central Government
contributed pounds 228 million to Cumbria - 70.9 per cent of the
council’s total budget.
The county council has been Labour controlled since May 1997 and its
leader is councillor Bill Minto.