Those City slickers from Dewe Rogerson will be swapping their pinstripes
for soccer strips next month in a surreal game of life-size table
Organised by Save the Children, the bizarre event will raise money for
its Children in Cities campaign. Dewe Rogerson has gallantly lent a hand
with the PR and fielded a team for the tournament. The agency will
battle it out with other teams from City firms and PR companies on an
inflatable pitch at the Broadgate Arena, near Liverpool Street, London
on 3 June. Strapped to movable poles operated by other team members,
players will be moved from left to right and attempt to score goals by
kicking a foam ball. The good news is that each game only lasts seven
minutes and players cannot be spun 360 degrees in the air.
But quite how public relations practitioners will react to being
manipulated by someone else is anybody’s guess.
Dewe Rogerson is keen for other agencies to enter their own teams. Would
be table-Cantonas or Ginolas should call Save the Children’s Janet
Abbott on 0171 716 2176.
edited by Rebecca Dowman