NEWS: Mercury engages Kaposi to head up press department

Mercury Communications has named Esther Kaposi as its new PR and corporate affairs manager.

Mercury Communications has named Esther Kaposi as its new PR and

corporate affairs manager.



In the newly created role, Kaposi, 36, will head up an 18-strong team

across the telecoms company’s PR, media relations, sponsorship and

employee communications functions.



Kaposi, who will report to Mercury’s marketing director Simon Esberger,

is currently a freelance strategic communications consultant, with

recent clients including Andersen Consulting, the BBC and the Prison

Service.



Kaposi said she had no plans to re-organise the PR and press department,

which has just been reintegrated, after having been separated out by

Esberger’s predecessor, former Mercury corporate affairs director Cindy

Pollard.



However Kaposi, who joins Mercury on 3 June, said she would want proof

that Mercury’s two PR agencies, DPA and The Practice, were ‘earning

their money’. ‘There is no room for complacency,’ she said.



Kaposi’s appointment is the latest change at the department. Last week,

following a four-way pitch, internal communications manager Cathy

Peskett appointed corporate communications agency Dragon to relaunch

Mercury’s monthly employee magazine, formerly produced by Dewe Rogerson

Corporate Publications which declined to repitch for the business.



Meanwhile, press officer Stephen Powers leaves Mercury next month to

join telecoms manufacturers Nortel as external affairs manager.



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