IT services consultancy Atos has hired Grayling to promote its
multimedia division in France following a six-way competitive pitch (PR
Week, 11 September). Grayling’s main brief is press relations. The
agency will also seek to ensure Atos’ presence at IT trade fairs and
Atos is France’s second largest IT consultancy. Its multimedia division
designs and manages online services including intranets and electronic
commerce facilities for clients including the French post office.