Beattie Media has poached Amanda Groty from hi-tech agency Firefly
Communications to manage and launch a new technology division at its
London office. Groty leads a team of eight people and reports to Beattie
partner David Rydell.
Groty was at Firefly for four-and-a-half years, eventually leading a
team of 15 handling clients including computer firms Compaq and Apple.