The PR industry is buzzing with rumours following Frank Lowe’s
request to take his name out of Lowe Bell. The speculation is becoming
unbearable as Sir Tim Bell decides how to replace the ’L’ word.
While it seems unlikely that Tim Bell will embark on a Lynne Franks/Life
PR-style relaunch of the agency there is a definite possibility of a name
Adrian Wheeler managing director of GCI thinks he should keep it
’In terms of brand equity Tim Bell is the most powerful name in PR so they
should just call it Tim Bell PR,’ he said.
’I suppose it could be something more cheesy though,’ he adds. Surely not,
given Lowe Bell’s hitherto impeccable reputation for doing things in the
best possible taste.
Others in the industry have taken a more light-hearted approach -
suggestions which have reached my ears include Jeza-Bell, Belly-full and
Going Going Gong. One industry wag said: ’Bearing in mind some of the
projects they’ve been involved in recently Clanger could be a good
But Bell himself said he did not want to be rushed into making any
Further suggestions on a postcard please.