GPC London managing director John Dickie has stepped aside, under a
year after having assumed the reins of the newly merged lobbying
Dickie succeeded former MD Mike Craven last February, after the
consultancy Dickie headed, Prima Europe, was merged with Omnicom-owned
GPC Market Access.
Since then, GPC’s reputation was damaged after one of its former
consultants, Derek Draper, was caught at the centre of last July’s
He later resigned from GPC.
The agency has lost at least 13 employees - about a third of its total
staff - to rival agencies or in-house departments over the last
Three GPC staffers joined Craven in his start-up, Lexington
Communications, last November.
As from Monday, Dickie becomes the director of a new international
regulatory affairs practice within GPC which will pool the resources of
consultants in the firm’s UK, Canadian and Brussels operations.
Dickie’s managerial responsibilities will be assumed by GPC’s European
CEO, Julia Harrison, until the firm finds a replacement. As a director,
he will remain on the boards of both GPC London and its Brussels-based
sister agency, GPC Europe.
Explaining his move away from a managerial to a client-handling role,
Dickie said: ’I haven’t let my interest in regulatory affairs go cold.
If you really want to get to grips with clients it’s very difficult to
continue holding managerial responsibilities.’
Dickie has almost ten years’ experience in issues including
privatisation and competition. He has effectively headed up GPC London’s
regulatory affairs practice since last February. This has included
advising BG, the demerged non-trading arm of British Gas. In his new
job, the regulatory affairs practice heads of GPC’s offices will report
to Dickie, and he will report to GPC International chief executive
GPC London’s healthcare practice head, Chris Mockler, is leaving next
month after over 13 years with the firm. His replacement is consultant
Richard Marsh, who gains director status. GPC’s healthcare clients
include pharmaceutical giants Pfizer, Novartis and SmithKline Beecham.