Arts PR: Learning the fine art of communications - Arts organisations from the Royal Opera House to the Royal Academy and the Tate are under pressure to perform in public relations terms as well as artistically
The re-emergence of Britain as a cultural epicentre has coincided with a turbulent period in the PR history of the arts sector. Rarely has the dirty laundry of the fine arts world been so prominently displayed to the public as in the last couple of months.
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