While Tony Blair’s senior spin doctor Alistair Campbell is almost
as famous as his boss it seems that less prominent PR experts are
responsible for the real work which goes into presenting the
Government’s media image.
Before jetting off for his working holiday in Tuscany, Blair launched
his much criticised ’annual report.’ On the afternoon of the report’s
release Blair travelled to Worcester to meet and greet his
Kevin Galloway, PR manager at Worcestershire County Council was charged
with setting-up a media centre for the visit.
Galloway tells me that preparations were made at the last minute. ’If
your boss asked you to set up a media centre in a building you’ve never
seen before, produce displays for an event so secret you can’t be told
who the guest is and then be told you’ve got 24 hours to do it in then
I’m sure, like me, your response would be too strong to print,’ he
However, Galloway and information officer Joanne Perks performed
miracles and transformed Worcester’s historic Guildhall for their
Galloway tells me that things went well and that Blair, doing his best
Terminator impression, promised ’I’ll be back’.