NEWS: ACT seeks a ‘ride-on’ PRO

The Association of Cycle Traders (ACT), the body which represents independent bicycle shops, is looking for its first in-house PR person.

The Association of Cycle Traders (ACT), the body which represents

independent bicycle shops, is looking for its first in-house PR person.



ACT president Peter Robinson said a ‘passion for cycling’ is required

for the position, provisionally entitled PR officer.



The job, which will be based at the association’s Tunbridge Wells

headquarters, will cover lobbying on such issues as the inclusion of

bike racks in planning proposals.



The candidate will also communicate with the ACT’s 1,000 members and

promote the ‘unique features’ of its member’s stores to the public.



The ACT is run part time by seven board directors who also manage their

own bicycle shops and a full time secretarial and administration team.



Robinson said that administration staff were ‘not good’ at public

relations and the directors were too close to the business to do the

job.



He added that the job comes with a company bicycle although the

sucessful candidate will not be expected to always arrive at business

meetings and press launches on it.



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