Consumer agency IC&M is considering selling to communications giant McCann-Erickson. IC&M chief executive Antonio Sournier has been approached by McCann-Erickson but said that other offers from agencies had also been considered. He made it clear that a deal with McCann-Erickson had not yet been struck. Sournier founded IC&M five years ago and it now employs 60 staff across its two offices in Madrid and Mexico City. Its clients include Procter and Gamble and the Pillsbury Group.
Consumer agency IC&M is considering selling to communications giant
McCann-Erickson. IC&M chief executive Antonio Sournier has been
approached by McCann-Erickson but said that other offers from agencies
had also been considered. He made it clear that a deal with
McCann-Erickson had not yet been struck. Sournier founded IC&M five
years ago and it now employs 60 staff across its two offices in Madrid
and Mexico City. Its clients include Procter and Gamble and the
Pillsbury Group.
