STOP PRESS: Consolidated to push Which? brand

The Consumers’ Association has appointed Consolidated Communications to conduct a three-month repositioning project for its Which? brand in the south of England. Consolidated competed against Hill and Knowlton, Ketchum Life and Dawson Walker Communications for the account. It will work to ensure consumers are aware of the full range of Which? magazines and books, supporting an advertising campaign in the area

by SOPHIE BARKER

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