STOP PRESS: Saatchi launches specialist arts agency

M&C Saatchi has set up an agency to specialise in arts PR called M&C Saatchi Arts. Former Royal Opera House marketing director Judy Grahame will be chief executive and David Kershaw, an M&C Saatchi partner, will be chairman. The agency, which already claims to have several clients, will work closely with in-house PR teams.

by SOPHIE BARKER

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