NEWS: PR EUROPE

BUDAPEST: DR strikes oil with MOL

BUDAPEST: DR strikes oil with MOL



MOL, the Hungarian oil and gas company, has hired Dewe Rogerson on a

retained basis to manage its international financial communications and

investor relations. The agency, which handled the state’s sale of 30 per

cent of the company last year, will manage media relations and produce

brochures, reports and other



material. The contract is worth around pounds 40,000 a year in fees.

Additional work is also likely to include a secondary offering in spring

next year which will reduce the government’s stake to 25 per cent.



COLOGNE: Gerling-Konzern hires Unterlohner



Insurance company Gerling-Konzern has appointed Reimar Unterlohner as

its first dedicated director of communications. Starting on 1 January

and reporting to chief executive Jurgen Zech, Unterlohner will head a

new department dealing with media relations, internal communications,

advertising, customer information and events. He was previously PR and

communications director for publisher Gruner und Jahr. Klaus Kochs,

director of corporate communications for Ruhrgas, had been due to take

up the Gerling post in July, but moved to Volkswagen instead (PR Week, 7

June).



BRUSSELS: Chokouale-Datou rejoins EPPA



Public affairs consultant Laurent Chokouale-Datou has rejoined European

Public Policy Advisers as a board director three years after quitting

the consultancy. Chokouale-Datou left EPPA while an account manager in

1993 to set up his own agency, Interlink Consulting, specialising in

telecommunications and media policy. Reporting to managing director Matt

Lambert, he will lead EPPA’s media and communications unit. ‘It’s a

growing office with the prospect of a lot more work,’ said Chokouale-

Datou.



PARIS: Cisco seeks PR as Neuf collapses



Cisco Systems, the computer networking giant, is seeking a PR

consultancy in France following the collapse of its retained agency Neuf

Associes last month. Neuf held the account for three years. Cisco PR

manager Sarah Atkinson said she hoped to have a replacement in time for

the Interop hi-tech exhibition in Paris next month. Nine agencies have

already pitched for the business. The company is also looking for an

agency in Russia.



BRUSSELS: Gernay swaps foam for metal



Catherine Gernay, director of corporate communications at material foam

producer Recticel, has joined Fabrimetal, the metal industry employers’

association, as its secretary general. Gernay, who led communications at

Recticel for four years, will continue to oversee PR activity at

Fabrimetal through its communications director Jules Crochon. She is

replaced at Recticel by the firm’s legal director Jan de Moor.



MADRID: Shandwick to launch Virgin Express



Virgin Express, the cut-price European airline, has hired Shandwick to

handle its official launch in Spain this week. Based in Brussels, the

company was formed in April when Virgin Group bought 90 per cent of

Belgian carrier Euro Belgian Airlines. Appointed last week, Shandwick

will organise press events, including a visit by Virgin Group chairman

Richard Branson.



edited by John-Pierre Joyce



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