PARIS: Ketchum has acquired French hi-tech agency Gecko as part of
a plan to offer hi-tech PR from each of its global offices.
Gecko brings Ketchum Paris, a hi-tech business with billings of pounds
226,000, a staff of five and clients including Progress Software,
Heptaline Object Design and CosmosBay. Gecko director Pierre Sabiani
will run the department.
Ketchum says the hi-tech sector in Paris is buoyant and expects billings
to grow by 30 to 40 per cent this year.
Ketchum had previously been affiliated to local hi-tech agency
Jean-Martial Ribes, president of Ketchum in Paris, said: ’For a while
France has been a little behind in hi-tech, but it is now catching
There are a lot of French start-ups and companies from countries like
the US and Germany setting up in Paris.’
Ketchum Paris has overall billings of around pounds 823,000 million and
a staff of 20.