SEATTLE: The Boeing Company has appointed Judith Muhlberg,
previously public affairs director with Ford Motors, to head the
communications department at the company’s Seattle headquarters.
She replaces Larry Bishop, who is retiring. His job also included
handling investor relations, but this will now be handled by Boeing
investor relations director Paul Gifford, rather than Muhlberg.
Muhlberg, 46, who had been with Ford for 22 years, will report directly
to the chairman, Philip Condit, and oversee communications for the
company’s three main businesses - commercial airplanes, military
airplanes and space and communications.
Her main role will be handling corporate communications for the company
offices, from which the chairman and chief financial officer work, but
she will also have indirect responsibility for business areas. As
vice-president communications, she will have around two dozen staff in
her immediate department.
Mulhberg said: ’I am joining Boeing from an industry where technology,
communications and global market forces drive results. All the same
parameters are at play in the aerospace industry.’
Boeing is understood to have recruited Muhlberg chiefly for her
strategic planning abilities, international perspective and experience
of change management initiatives at Ford.
She also has top level Washington experience, having worked in the White
House during the Ford administration. She initially worked for White
House communications director David Gergen and then as an aide to two
chiefs of staff.
Ford Motors has yet to replace Muhlberg.