STOP PRESS: Shell launches global comms strategy

Oil giant Shell International is to announce its new global communications strategy today. The move follows a review announced last July of its PR and advertising, led by Fishburn Hedges. The company is keen to rebuild its image after controversial incidents like the disposal of Brent Spa and its human rights record in Nigeria.

Oil giant Shell International is to announce its new global

communications strategy today. The move follows a review announced last

July of its PR and advertising, led by Fishburn Hedges. The company is

keen to rebuild its image after controversial incidents like the

disposal of Brent Spa and its human rights record in Nigeria.



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