1. Simon Dornan, Virgin Media's head of consumer PR, enjoyed his photocall with this bevy of beauties. He was taking part in an event with Bray Leino, putting together big Formula 1 ideas to promote Virgin's involvement with Brawn GP. 'It's just another hard day in the office,' Dornan sighed, rather smugly.

2. It's the PR job from Hell. Quite literally. Clarke & Oliver PR has won the account for controversial New Zealand pizza chain Hell Pizza, as the chain opens a third restaurant in Clapham, south London. The agency will tempt London's South African, New Zealand and Australian communities to visit the 'hell holes'.

3. British Airways launched its daily service from Las Vegas to Heathrow last week. BA consumer PR manager Sophia Antoniades arranged for a glamorous Las Vegas showgirl to take a break from the strip and instead jump into the engine cowling of a Boeing 777. And pretend to be comfortable?

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