I know many readers have tales of World Cup ecstasy and heartbreak
to tell but few can have gone through the range of emotions experienced
by Simon Avis, account manager at the Weber Group Europe over the last
couple of weeks.
First of all ardent England fan Avis actually got to go and see a game -
unfortunately not an England match but Italy’s first round clash with
Austria. I hear that Avis won his tickets from a promotion in the Sun
but in a bid to maintain his intellectual image before his clients has
been telling them he actually won them from the Times.
Despite this bit of trickery Avis had a good time out in France but on
his return decided to prepare for England’s games by wearing a Union
Jack t-shirt at work. Weber deputy managing director Cathy Pittham tells
me this caused quite a stir in the office when he turned up at a client
meeting with Hitachi Data Systems sporting the shirt. ’He did wear a
suit jacket over it though,’ says an understanding Pittham.
However, Avis was soon to suffer for his choice of attire. Later he was
walking around Sainsbury’s in his home manor of Kilburn wearing the
t-shirt when he was accosted by a burly man who accused him of being a
National Front supporter and threatened to give him a good thumping.
Avis assures me that he emerged shaken but unscathed and the pain of
England’s early exit proved a far more painful experience.