SRRP, the hi-tech consultancy headed by managing director Sophie
Renard, has been appointed by software firm PeopleSoft to support new
product launches over the next 12 months. The campaign will target the
IT and business press. Set up in 1987, PeopleSoft provides enterprise
applications for human resources, accounting, distribution and
manufacturing. Last year global revenues for the company reached dollars
227 million (pounds 134.3 million).