Ludgate Communications has appointed Stephen Lock as managing
director of its public affairs division following its split with the
flamboyant lobbyist Derek Laud (PR Week, 6 December 1996).
Lock, who joined Ludgate when it bought Richard Pollen and Company in
1994, had previously worked directly with chairman Tim Trotter.
As well as the lobbying subsidiary Ludgate Laud - which Derek Laud
headed - Ludgate has run its own public affairs team within the
financial PR operation, Ludgate Communications, since 1995. This has now
been merged with Ludgate’s half of the Ludgate Laud business to form a
public affairs division with 11 staff and a fee income of pounds
From Ludgate Laud it inherits several clients including Blue Circle and
National Car Parks and staff members Michael Davies, Richard Mollet and
Derek Laud has retained the Ludgate Laud name along with the offices at
Dean’s Yard and a number of its clients, including the Go-Ahead
Remaining staff include Ted Brassey and the Earl of Hardwicke.
The split between Ludgate and Laud was prompted by what Ludgate
Communications chief executive David Simpson called their ’differing
ideas on the future direction of public affairs’.
Lock said that Ludgate’s public affairs division would be based on good
research and strong media relations not ’old school contact-based