Lock steps in at the helm of Ludgate’s public affairs

Ludgate Communications has appointed Stephen Lock as managing director of its public affairs division following its split with the flamboyant lobbyist Derek Laud (PR Week, 6 December 1996).

Ludgate Communications has appointed Stephen Lock as managing

director of its public affairs division following its split with the

flamboyant lobbyist Derek Laud (PR Week, 6 December 1996).



Lock, who joined Ludgate when it bought Richard Pollen and Company in

1994, had previously worked directly with chairman Tim Trotter.



As well as the lobbying subsidiary Ludgate Laud - which Derek Laud

headed - Ludgate has run its own public affairs team within the

financial PR operation, Ludgate Communications, since 1995. This has now

been merged with Ludgate’s half of the Ludgate Laud business to form a

public affairs division with 11 staff and a fee income of pounds

500,000.



From Ludgate Laud it inherits several clients including Blue Circle and

National Car Parks and staff members Michael Davies, Richard Mollet and

Zoe Pease.



Derek Laud has retained the Ludgate Laud name along with the offices at

Dean’s Yard and a number of its clients, including the Go-Ahead

Group.



Remaining staff include Ted Brassey and the Earl of Hardwicke.



The split between Ludgate and Laud was prompted by what Ludgate

Communications chief executive David Simpson called their ’differing

ideas on the future direction of public affairs’.



Lock said that Ludgate’s public affairs division would be based on good

research and strong media relations not ’old school contact-based

lobbying.’



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