DBS Management, the UK’s biggest network of independent financial
advisers, has picked Holmes and Marchant Financial PR to advise on its
stockmarket flotation in September in preference to previous incumbent
Appointed from 1 August, Holmes and Marchant has been briefed to flag up
interest in the float among the City press, institutional investors and
The account will be led by the agency’s managing director Nicola
Mitchell who will draw on expertise from other areas of the Holmes and
Marchant Counsel group.
The agency won the business after a head to head pitch against Ludgate,
which had worked with DBS for six years.
‘We wanted to have a fresh look at DBS from a completely different
perspective,’ explained marketing director Peter Cordle.
He added that the departure last month of Ludgate director Simon
Robinson - who handled the DBS account - was one factor in prompting the
Established in 1979, DBS has 1,600 member firms and 2,200 registered
individuals. It has been listed on the AIM market since July last year.
Profits for 1995/6 reached pounds 3.4 million.