Computer chip manufacturer Intel has reorganised its in-house
department and promoted Catriona Jamieson to replace Gail Hall as UK PR
Hall last month transferred to Intel’s Munich office to take up the new
role of manager, Intel architecture PR programmes Europe, leading a team
of five and reporting to director of PR Europe, Middle East and Africa
(EMEA) Mark Brailey, who is based in Munich. Her task is to direct PR
strategy for Intel’s products in EMEA, promoting the benefits of new
Jamieson, previously broadcast and consumer media manager for Intel in
the UK, now leads a team of four in the UK. She reports to Brailey. Her
task is to handle the external corporate and product PR for the
Graham Palmer, reporting to Jamieson, becomes trade and technical PR
specialist in the UK. He was previously in various technical and
marketing positions within Intel.
Intel retains Catalysis Communications in the UK and Europe for Intel’s
networking division, which provides a range of products for networked
The agency also produces marketplace background information reports and
provides an analyst relations service to help Intel build relations with
analyst firms for relevant industry reports.
The restructure comes after Intel launched a pounds 5 million UK
television and press campaign to launch its Pentium III processor in
The Pentium III is supplied within most new desktop PCs, including those
manufactured by such companies as Compaq and Dell.