RBS downplays head of PR role

Royal Bank of Scotland is likely to downgrade the role of head of PR in its UK corporate and institutional banking division, following the departure of Stuart Prosser.

Royal Bank of Scotland is likely to downgrade the role of head of

PR in its UK corporate and institutional banking division, following the

departure of Stuart Prosser.



Prosser left the bank before Christmas to become director of corporate

affairs at insurance giant, Guardian Royal Exchange. He was recruited by

RBS four years ago to set up the communications function in corporate

and institutional banking, a growing area of business.



The bank has now decided to appoint its first director of marketing for

UK corporate and institutional banking.



PR is likely to report to the marketing director under the new

structure, while Prosser, who oversaw a team of three, reported directly

to the division’s finance director.



Prosser’s number two, Cameron Stuart, is currently filling Prosser’s

shoes - the job covers internal and media relations for the 20

businesses within the division.



Prosser takes over a five-strong corporate communications team at

GRE.



The company is in the middle of a strategic review. It is the UK’s fifth

largest insurance group, with 17,500 employees worldwide. An

announcement to the City is expected before the end of this month as to

whether it will remain independent.



’Obviously, this is occupying all my time,’ said Prosser, who is working

very closely with the investor relations team. ’Corporate communications

is responsible for the positioning of all the GRE companies to internal

and external audiences.’



Prosser reports to chief executive John Robins and handles board-level

strategy and implementation. Finsbury and Dewe Rogerson are retained

with no plans to review.



Prosser was previously vice president of corporate communications for

Europe, Africa and the Middle East at Chase Manhattan.



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