Small companies body hires TCG to boost City profile

CISCO, the body which represents the UK’s smaller quoted companies, has appointed The Communication Group (TCG) to raise its profile in the City and the financial media.

CISCO, the body which represents the UK’s smaller quoted companies,

has appointed The Communication Group (TCG) to raise its profile in the

City and the financial media.



The agency won the five figure rolling contract in a three-way pitch

against Cardew and Co and Lehmann Communications. The incumbent,

Tavistock Communications, resigned after two years on the account in an

amicable parting of ways.



CISCO, whose president is former Chancellor Kenneth Clarke, now has

almost 250 members including both listed businesses and their advisers.

It lobbies the City, the UK Government - particularly in the run-up to

the budget - and Europe on issues affecting the liquidity of smaller

company shares.



CISCO is campaigning to ensure that regulation of listed companies does

not place overcomplicated demands on smaller firms.



Brian Basham, the former financial PR consultant to British Airways who

now runs The Basham and Coyle Partnership, is currently head of CISCO’s

parliamentary affairs group. TCG will handle press relations.



’One of the challenges is to increase membership,’ said Sam Vallings, a

director of TCG’s financial division. ’If CISCO is perceived as

championing the cause of smaller companies, more will join.’



’This is about achieving a vibrant stock exchange in the UK,’ said CISCO

chairman Andrew Baker.



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