BORDER LINES: LONDON - FPF wins Hughes Olivetti Telecom PR

Hughes Olivetti Telecom, a German-based satellite communications firm, has appointed Fox Parrack Fox (FPF) to lead its pounds 100,000 European PR account, previously handled by Edelman Europe. FPF will develop media strategy and a series of educational events which will be implemented by Tri-Media in Germany and Gunpowder in Italy. FPF itself will work locally in the UK. Hughes Olivetti supplies satellite link-ups for business users including Volkswagen, which uses Hughes’ systems to distribute information across 3,500 dealerships.

by JULIETTE GARSIDE

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