Moreau Lascombe GCI, headed by managing director Gilles Moreau, has
been hired by SmithKline Beecham to launch a range of women’s skin care
Lactacyd Derma shower gel, hand cream and body lotion will appear on the
market later this year and marks a further move by SmithKline Beecham
into the skin care sector. Moreau Lascombe will handle press relations
for the launch, focusing on the general press, women’s magazines,
medical journals and pharmacists’ publications.