English Partnerships, the Government body responsible for urban
regeneration, is looking for a PR agency to beef up its communications.
The organisation’s corporate office is asking PR agencies to pitch for a
short-term contract while it searches for its first director-level PR
person.
Press officer Karen Leech, English Partnership’s most senior PR
executive, said she is looking for a PR firm to provide a ‘strategic
view’ on its PR and marketing.
Leech added that the appointment will be a ‘short- term’ measure and
that one of the agency’s main functions will be to look at how English
Partnership’s PR and marketing divisions can work together. They are
currently split between marketing in Haydock and PR in London.
The organisation also has six regional offices, each with their own
marketing executives who hold a PR brief and use external agencies on an
ad-hoc basis.
The aim of the two-and-a- half year-old organisation is to promote job
creation, inward investment and environmental improvement through the
development of derelict or underused land and buildings.
Last year it helped negotiate a site for the Siemens factory in the
North East. It has also worked with BMW on its investment in the West
Midlands and has taken over 5,000 acres of coal sites from British Coal
for development.