DIARY: Orbis flies high with a unique PR operation

Lowe Bell Financial account executive Kerry Stimson will be keeping up a proud family tradition when she jets off to handle PR for medical charity Orbis later this month

Lowe Bell Financial account executive Kerry Stimson will be keeping up a

proud family tradition when she jets off to handle PR for medical

charity Orbis later this month



Her father was a diplomat whose last posting was as governor and

commander in chief of St Helena.



Kerry, who joined Lowe Bell from university two years ago, volunteered

to lend a hand with Orbis after the charity contacted chairman Sir Tim

Bell asking for some help with its PR.



Set up four years ago, Orbis has converted an old Freddie Laker DC10

into a fully-equipped operating theatre and 50 seat classroom, which it

uses to teach eye surgery techniques in developing countries around the

world.



‘Because it’s there at the invitation of the minister of health, when it

does land somewhere it’s quite high profile,’ says Kerry. ‘In Cuba,

Fidel Castro came on board.’



It’s not Kerry’s first taste of hospital life. ‘I worked in an

orthopaedic hospital in Transkei when I was 18,’ she tells me. ‘I saw

one little boy having his leg amputated and I didn’t faint, even though

it was 100 degrees’.



Edited by Rebecca Dowman



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