John Spencer, who ran PR firm Lexington International before
heading Hill and Knowlton’s Middle East network, is still a high flier
at his own agency John Spencer Associates.
He will handle PR for a World War One bi-plane called the Silver Queen
which is to fly to South Africa from London next month in celebration of
the 75th anniversary of its first flight - the first from London to Cape
Spencer tells me that he won’t actually be flying the aircraft, but will
concentrate on gaining coverage for the flight and its sponsors. He says
that main sponsor Shell has already attracted good publicity from the
campaign. But it seems that one angle he was working on has been
A key sponsor is BMW Munich, which built the plane’s new engines. ’So
much for my ’think British’ campaign,’ he says.
It does seem ironic that Spencer should be handling PR for a German
company on the back of a plane which was constructed as a bomber to
destroy German targets.