PR EUROPE: PARIS - Hutchison Telecom gives Text a call

French mobile phone services company Hutchison Telecom France has hired Text 100 France to promote the firm in the run-up to deregulation of the French telecommunications market in January next year. The account is understood to carry fees of up to pounds 100,000. A four person team at Text will work on designing and implementing the campaign. ’It is aimed at everybody who uses a mobile phone,’ said general manager Patrick Frison-Roche.

French mobile phone services company Hutchison Telecom France has

hired Text 100 France to promote the firm in the run-up to deregulation

of the French telecommunications market in January next year. The

account is understood to carry fees of up to pounds 100,000. A four

person team at Text will work on designing and implementing the

campaign. ’It is aimed at everybody who uses a mobile phone,’ said

general manager Patrick Frison-Roche.



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