Procter and Gamble European public affairs chief David Veitch is
retiring next month and will not be replaced.
He is leaving the international household goods manufacturer as the
company presses ahead with a global reorganisation designed to focus the
firm on global business units rather than geographic regions. The main
business units are laundry and cleaning, paper, beauty care, food and
beverage and healthcare.
Veitch, who has been with the company for 31 years, is responsible for
the UK as well as continental Europe, where each country’s public
affairs director reports to him. He leads a total team of more than 100.
His brief covers consumer relations, government relations and crisis and
Veitch’s role will disappear along with the rest of the European
management tier. Three of the public affairs directors who currently
report to Veitch will take on his responsibilities, within a new market
They are public affairs director for Western Europe Erik Jonnaert,
public affairs director for Germany, Central and Eastern Europe Hans
Merkale and public affairs director for the Middle East and Africa John
UK public affairs director Gary Cunningham will now report to Chris de
Lapuente, Procter and Gamble vice-president and general manager of
market development organisation in the UK and Ireland.
Procter and Gamble’s new advertising strategy is to give one agency
global responsibilities for one product. For its UK public relations,
the company also works with agencies on a product basis. Its UK agencies
include: The Rowland Company, GCI, Jackie Cooper PR and Manning Selvage