NEWS: Spotlight falls on TB in worldwide health drive

The World Health Organisation is recruiting a crack PR team to draw attention to the world’s most dangerous and most neglected public health threat: tuberculosis.

The World Health Organisation is recruiting a crack PR team to draw

attention to the world’s most dangerous and most neglected public health

threat: tuberculosis.



The organisation is searching for five public relations personnel to

join its Global Tuberculosis Programme based at the WHO headquarters in

Geneva.



WHO wants to educate health professionals and public policy makers about

the use of a cure which costs an average of dollars 11 per patient.



Tuberculosis kills nearly three million people each year - more than

Aids, malaria and Ebola combined.



A public relations specialist responsible for promoting World

Tuberculosis Day in March and other media relations activities is being

sought.



The organisation is also looking for an editor to write reports and

newsletters on the global tuberculosis epidemic and a health

communications graduate to promote tuberculosis control policies in

developing countries.



Short-term contracts for public relations consultants in Asia, Africa

and Latin America and graduate students, based in Geneva, to assist in

the project are also available.



Global Tuberculosis Programme public affairs officer Kraig Klaudt said

that most control programmes for the disese around the world were in

‘disarray.’



‘This is a real public health challenge and the answer is not found in

laboratories but with the public will,’ said Klaudt. ‘It is very clear

we need to increase public relations and advocacy strategy to succeed,’

he added.



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