Esprit, the European telecommunications network, has made Glen
Manoff its first director of communications as it steps up its PR
activity amid deregulation of the European telecommunications markets.
Manoff’s first task is to appoint an agency to co-ordinate pan-European
work. He will be responsible for in-house PR across 17 European markets,
including France, Netherlands, UK, Belgium, Spain and Italy. Esprit,
formed in 1991, sells exclusively to businesses and had a market
capitalisation of around pounds 130 million when it floated earlier this