US: PR salaries in the US have grown by seven per cent during the
last year, according to a survey by US publication PR News.
This is roughly in line with growth in the UK where salaries increased
by an average of 8.4 per cent in agencies and 5.5 per cent in-house over
the last 12 months (PR Week, 1998 Salary Survey).
The US survey showed that PR salaries are growing most quickly in the
technology, healthcare and financial sectors. Practitioners in these
areas have seen their salaries grow by between 10 and 15 per cent.
The highest PR salaries in the US are at in-house technology companies
and hi-tech agencies in New York. On average, the president of a hi-tech
PR agency in New York brings home pounds 174,000. An in-house senior
vice-president in a technology company earns pounds 181,000.
By contrast the highest-paid UK agency chairmen earn an average of
pounds 75,000 - with certain high profile exceptions. The highest-paid
in-house PR directors earn, on average, just under pounds 70,000.
The PR News survey found that the average account manager in New York
earns between pounds 46,000 and pounds 56,000, depending on the industry
sector of the agency.
However, outside New York and other large cities salaries are less
For instance an agency president in the industrial sector in a small US
city earns pounds 54,491.
Top US Salaries
Average salaries in-house for senior vice-presidents of communications
at large companies (pounds 1.25 billion turnover)
Consumer pounds 141,000
Industrial pounds 105,000
Health care pounds 165,000
Financial services pounds 150,000
Hi-tech pounds 181,000
Average salary for CEOs at New York agencies
Consumer pounds 128,000
Industrial pounds 93,000
Health care pounds 148,000
Financial services pounds 135,000
Hi-tech pounds 175,000