NEWS: N&P communications to be handled by Abbey

Nationaland Provincial’s communications division is to be scrapped when Abbey National assumes control of the 150 year-old building society in August.

Nationaland Provincial’s communications division is to be scrapped when

Abbey National assumes control of the 150 year-old building society in

August.



N&P’s remaining team of six communications staff will not be amalgamated

into Abbey National’s PR department, as suggested when take-over talks

began last year.



Communications for N&P will be handed over to Abbey National’s corporate

communications department in London’s Baker Street.



Staff numbers at N&P’s communications division have been slowly

declining from its original ten executives since talks with Abbey

National began last July.



Christine Watts, N&P’s manager, corporate communications and head of the

division, quit three months ago and starts work as Asda’s PR chief this

week (PR Week, 9 February).



Her temporary replacement, acting manager, corporate communications Phil

Reed said: ‘We will hold the fort until August which is the scheduled

date for transfer.’



‘As from Friday 2 August the PR division will hand over everything to

the Abbey National’s team’.



N&P launched a PR campaign earlier this year to persuade its 1.4 million

members to vote on the merger. Ninety six per cent voted in favour of

the pounds 1.35 billion takeover.



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