BBC News has appointed Michele Grant as controller of media and PR
as the first step in a restructuring which is likely to pare down the
division’s communications department.
The top communications post at BBC News, which oversees all news
programmes, was previously held by Richard Peel, controller of marketing
He left the BBC to become director of corporate affairs for the England
and Wales Cricket Board in January.
Under the new structure marketing functions will be handled by head of
strategy Richard Deverell. Grant’s remit in the 35-strong department
will include media relations, programme publicity and public affairs.
She was previously head of marketing communications for the BBC’s
international news services. Grant will introduce three new posts: head
of PR, head of media relations and head of publicity. A new structure
’We expect to reduce the number of people in-house and resource more
activity from outside agencies,’ said Grant.