The National Magazine Company’s She magazine has become the latest in a
run of the company’s monthly titles to lose its editor.
She editor Linda Kelsey has quit the title after six years due to ill
Nat Mags has given no indication as to whether Kelsey will be replaced
internally, nor would it comment on when an announcement about her
replacement would be made. But it said that she would be returning to
the company in a new role as editor-at-large when she had recovered.
Kelsey led a strong sales growth for the title and saw sales rise six
per cent in the last ABC figures to 272,882(Jan-Jun 1995). She is Nat
Mag’s fifth biggest selling title.
Kelsey created the current look She magazine - a grown-up Cosmo for
women with babies - in 1989 after she had her own child and found ‘there
was nothing for [her] to grow into’.
She previously edited Cosmopolitan, was deputy editor on Options and
Company and worked on Good Housekeeping. She won the Periodical
Publishers’ Association editor of the year award in 1989.
She is the fourth of Nat Mags eight titles to have had a change of
editor this year.
Cosmopolitan editor Marcelle D’Argy Smith left in June after 10 years
and was replaced by Mandi Norwood, editor of sister title Company. She
was in turn replaced by Daily Mirror deputy features and women’s editor
Fiona McIntosh in September.
Meanwhile Nat Mags has filled the editor’s slot on Country Living left
vacant by the departure of Francine Lawrence, who resigned in September
after 10 years.
It has hired former House Beautiful associate editor Suzy Smith to edit
Country Living, whose sales fell three per cent in the Jan -Jun ABCs to